November 18, 2010 - SM City Cebu invited Cebu Bloggers Society and other members of media for the launching of www.smcinema.com, the new website that will bring, online reservation and ticket purchasing to a revolutionary way of providing added convenience to its customers, not just here in cebu but across all of its cinemas nationwide.
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SM Cinema's FIRSTS:
SM Digital Theaters - the first true digital cinema in the Philippines
IMAX Theatre - Opens country's first IMAX theatre at SM Mall of Asia (MOA) in 2006
Winema at SM Cinema - turns the whole movie audience into a human joysticks through interactive cinema gaming
SMCinema.com - the fresh and new website which introduce mobile ticketing compatible to mobile phones from any manufacturer. Costumers most especially Filipinos will be able to purchase ticekts from the website and redeem the tickets at the cinemas using a mobile phone. This is made possible by using a simple text message which contains a code called "bCODE"
The Launching and Event:
...more info to come..